For our most recent campaign for the iPhone 6, we were tasked with telling people why they should switch from an Android to an iPhone. 

Encapsulating what makes an iPhone an iPhone is a difficult task, but we managed to do it in classic Apple style. 



Associate Creative Director: Lauren Smith
Associate Creative Director: Brydon Gerus
Art Director: Adam Stockton
Copywriter: Lonnie Elliott
Creative Directors: Charles Hodges, Chuck Monn